Jamie smith Unit 1

Frozen (2012) Mainstream Gender - Girls Race - white Age - 8-12 Class - All Ethnicity - Get Out (2013)  Niche Gender - Male Race - Black Age - 18-24 Class - Ethnicity - Why do Disney films tend to appeal to adults and children alike? The reason Disney films appeal to both adults and children is that, adults have grown up with these movies and as a result want to continue watching them see how the brand goes and see how their favourite movies have developed, and children enjoy the movies because they appeal to the sort of movies they will enjoy. BBFC - British board of film classification What audiences want... - Be informed or educated - Identify with characters of the situation in the media environment - Simple entertainment - Enhance social interaction - Escape from the stresses of daily life

Mise-en-scene - Lighting puts him in a silhouette - Indicates danger Camera  Movement - front tracking Shot type - Medium shot Editing  - Linear - All 1 shot Sound - Off-screen sound - radio - Contrapuntal Analyse how Mis-en-Scene elements contributed to the construction of stereotypes in a media product you have studied - 15 marks 4 paragraphs PEET - Point, Evidence, Explain, Theory Intro 'analyse how mise-en-scene elements contributed to the construction of stereotypes in a media product you have studied'. 15 marker 4 paragraphs point example explain theory  -  optional In the opening scene of 'Get Out' (2017) mise en scene is constructed to comment on stereotypes.the protagonist is the victim of an attack   that takes place at night time. in terms of the location, it is set in a predominantly white neighbourhood .  this challenges the stereotype because a black man is being attacked in a white neighbourhood at nigh...

Theories Levi-Strauss and Binary Opposition - Binary opposition means opposites - Narrative tension is based on opposition or conflict. This can be as simple as two characters fighting, but more often functions at an ideological level EXAMPLES OF BINARY OPPOSITION; - Good vs Evil - Black vs White - Boy vs Girl - Peace vs War - Civilized vs savage - Democracy vs Dictatorship - First world vs the Third world - Domestic vs Foreign/Alien - Articulate vs Inarticulate - Young vs Old - Man vs Nature - Protagonist vs Antagonist  - Action vs Inaction - Motivator vs Observer - Empowered vs Victim Propp theory - The theory states that there are the same 8 characters in across every text Characters; - Villain - Always against the hero - Helper - Someone who helps the hero on his mission - Princess or Prize - Is usually the prize for the hero. The hero deserves her throughout the story and must overcome a task to get her/It - He...

Independent film Get out; - Director: Jordan Peele - Stars: Daniel kaluuya, Allison Williams - Production companies: Blumhouse, QC, Monkeypaw - Distributed by Universal - Budget: $4.5 million - Box office: $225.4 million An independent film is one made outside of the Hollywood studio system. The major Hollywood film studios are often referred to as 'The Big Six'. These commands a significant market share, and the budgets tend to be much bigger than those of an independent film. The Big Six are: - Paramount - Warner bros. - 20th Century fox - Universal - Columbia - Walt Disney Conglomerate: When a large company owns a large number of smaller business’ - Disney, Frozen  Independent: When a business works alone to make and distribute their products Universal is one of the big six Hollywood companies and Working title is a British owned film and television company. One disadvantage to being an independent company is that when developing a film the b...

Mainstream   - An audience that consumes a product that appeals to a wide range of groups and cultures  Niche -  The audience of a specialist interest media product that may only appeal to a small number of people or those who fall within a specific demographic profile e.g Age, Ethnicity  Narrowcasting  - When you aim programmes at specific and specialised audiences as opposed to broadcasting to 'mass' audiences BARB data - Broadcasters' Audience Research Board   - They collect viewing figures for all major UK broadcasters.  Demographics - The way a business will split their target audiences; Age, Ethnicity, Gender, Economic status/class, Level of education, Hobbies and interests and Lifestyle choices.   Psychographics - Profiling of audiences based on personal beliefs, values, interests and lifestyle.   The Uses and Gratifications theory   This theory assumes audiences actively seek o...